Four years ago, when I got sober, I thought my life was ending. I remember sitting on the floor of my new apartment  boxes still half-unpacked, a new job I wasn’t sure I belonged in, and roommates who barely knew me and thinking, what now?

Everything felt fragile. Every friendship, every plan, every version of myself I had carried into that season. Alcohol had been a safety net, a shortcut, a way to blend in. Without it, I thought I’d be standing alone.But here’s what I didn’t know yet: without alcohol, I was finally able to see what had been waiting for me all along.

I picked up hobbies I hadn’t touched in years. I laughed with new friends in ways that felt lighter, freer. I found courage to set goals and actually pursue them. My days had texture again. My nights didn’t blur. And slowly, I realized the thing I was most afraid of losing  community. But it was still there. In fact, it was stronger than ever.

If I could whisper one thing to that younger version of me, it would be this:
You’re not walking away from life. You’re walking toward it.

When we created Propio, it wasn’t just about building a brand. It was about creating a seat at the table for the person who’s afraid of being left out. It was about proving that celebration doesn’t disappear when alcohol does.

Every pour is a reminder: you belong.

The world feels heavy right now, and I don’t pretend to have the answers. But I do know this: we need each other more than ever. And sometimes the bravest thing you can do is to show up clear, honest, and fully present.

So here’s to anyone starting out, scared and uncertain. It’s okay. Life isn’t over. It’s only just beginning.

✨ Celebrate freely, exactly as you are.